​

Have you ever tried searching your website on Google? Searching here does not mean searching by using your business name. But, it does mean searching by the nature of your business. For instance, you should try using the search terms that people use normally. For instance, if you are dealing with protein supplements in Herefordshire, you should search protein supplements Herefordshire, Protein Supplements near me and similar terms. When you use these terms, you find that Google does not even recognise your website, it can be frustrating. Here are some reasons why a website is not ranked by Google clarified by an expert in SEO Herefordshire:

Even Google cannot find your website:

The thing you should do here is, just type the exact address of your website in Google. When you do this obviously your website should appear as the first result. Even when it does not happen, it means that something has gone seriously wrong with your SEO Strategy. The reason for this is that the right digital marketing strategies have not been followed for your business. The solution here is to focus on the technical SEO side of your website claims an expert in search engine optimisation.

New Customers Cannot Find Your Website:

In general, customers do not use your brand name unless your business name is popular. Even, in the case of brands with medium popularity, customers generally use general search terms. For instance, people search for terms like low-cost airlines or cheap flights as against using the name of an aircraft service that offers affordable flights. So, to make sure that new customers can find your website, the appropriate search terms should be used.

No one in the neighbourhood finds you:

The reason for this is that your website has not done local SEO Hereford. It means that your website should have local search terms that are specific to your region. When this happens, your website will be ranked well when local search terms are used. Naturally, reaching the local market is important to gain better popularity for your business.

So, keep yourself aware of the issues mentioned above so that you can help your website rank better in Google.